Written by james | 15 March 2010
Posted in S.E.O

ComScore has new results for total searches & what percentage of this each major search engine has netted in February. Looking at these results, you can see that Microsoft must have been doing their all in the last month. Not everyone is faring so well though…

Bing and other Microsoft sites have increased their percentage of total search results by 0.2 percent since January; double that of Google (up 0.1). However, Google and Bing are the only two out of the five major competitors that have seen a positive change in percentage share of total searches. Yahoo has had a loss of 0.2 percent, while the Ask Network has only dropped by 0.1 percent. AOL Network has remained the same, but they only have a minor share of 2.5%.

If you prefer the numbers, there were a total of 14.5 billion searches. Google got 9.5 billion searches, Yahoo swept in 2.4 billion, Microsoft had a total of 1.7 billion searches, and Ask and AOL split the remaining searches between them, with Ask taking more than AOL.

Over the last few months, Bing’s percentage has been slowly creeping up, with Yahoo’s slowly sliding away. Google and the rest have more or less remained the same, so keep a watch on Microsoft and their search shares, maybe Google will finally have competition.